Increased client revenue by designing life-centric experiences.
Alongside various clients in travel, social impact, retail / entertainment, and technology, GW created new service innovations to better resonate with the people using them.
Incubated social impact investment concepts in Sub-Saharan Africa and India via interviews and strategic seed funding with NGOs, private, and public sector experts, ethnographic end user interviews, and in-country workshops.
Created new customer-oriented processes for utilities provider to roll out new products.
Executed four global case competitions, each attracting over 500 participants.
Developed the business case for physical/digital experiences to increase engagement at in-person sporting events.